NEON is turning lemons into lemonade with a recent rejection for a TV advertisement for their upcoming horror film The Monkey, directed by Oz Perkins and based on a short story by Stephen King. Apparently, network Standards & Practices wouldn’t allow for just about any footage of the film to appear on television during the day. As they couldn’t run a TV ad, they did the next best thing — leaked the (meticulously redacted) email communication about it. The emails (from Jan. 22 and 23) detail NEON’s attempts to secure a TV ad to air during a weekend afternoon of sports games. “Because all our games are in the afternoon, we won’t be able to move forward,” wrote Standards & Practices after back-and-forth communications.
Leaked emails show a hilarious back-and-forth communication between the film studio NEON and Standards & Practices about the film. Read More